Basic Graphic Design Elements That You Need to Learn
The composition of graphic design looks simple at first glance but in reality, it needs a level of expertise. Most graphic designers use certain elements in their work to make their designs attractive. Some of the elements used by the professionals to create creative designs are briefly highlighted below.
Color is the first important element in graphic design and it comes in a variety of hues shade and color composition. Combining of colors by professional graphic designers is done with the help of a color wheel invented by Sir Isaac Newton. if you are looking to blend colors then consider colors that are next to each other in the color wheel are ideal while opposite colors help give a more bold effect.
In graphic work, lines help to give structure to the work and they are an important element of graphic design. It is not uncommon for lines to provide energy that evoke mod or emotions. Lines can also give layered effects when used in several layers.
Shapes are an important element in graphic designs and can either be organic shapes or geometric shapes. While using the rules of uniformity, organic shapes helps to make undefined objects wiggly and uneven. Uniform proportions are on the other hand created with the help of geometric shapes.
When you put elements side by side, you compare them and this creates contrast. When you have contrast in designs, things look different and you are able to remove boredom that gives clarity to designs. With contrast, compositions are easy to comprehend and the viewer is able to appreciate them.
Equally important while considering elements in a graphic design is scale which is basically the relationship between elements in a composition. With scale, a designer is able to set a focal point by making the viewer attracted to certain element. Using various scales can help the artist attract the viewer to look at specific places.
Space is another element in graphic designs since it determines how elements are grouped. Space is important because it defines the empty area between elements in design composition and without it, the design can confuse the viewer and the message can easily be lost. When the spacing between elements is balanced, the designs look uniform and are easy to look at.
An imaginary axis that connects design elements together is known as alignment and it is also another important element for graphic designers. With alignment, you are able to achieve balance in a visual representation and is quite important when combining texts and visual features. It is easy to have more than one alignment pattern if you are looking to have a sophisticated layering effect.